Senior Product Designer | UX/UI for software, apps, web and visual communication
I bring 6 years of leading complex UX/UI for digital products, supported by 17 years of broader design craft.
My work spans B2B, B2C, SaaS, enterprise and high‑growth environments, with a focus on UX strategy, multi‑platform workflows and high‑impact visual communication that drives clarity, adoption and measurable product outcomes.
Below is a curated selection of work that reflects how I think, collaborate and solve problems across product, UX and design craft.
About me
I’ve led UX/UI in logistics and freight forwarding, IoT-driven workforce guidance (across airports, hospitals and security teams), luxury real estate development, e-commerce and creative agency environments.
My experience spans mobile apps, web platforms, operational systems and multi‑platform workflows.
I’m drawn to complex problems, clear communication and design that delivers real impact.
Scope of work
Yes, I actually counted.
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Best ideas come from collaboration. I share progress early.
My process
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Design critique is always welcome, regularly requested as it sharpens the work.
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Every decision is intentional, supported by data, proven design principles and research.
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Communicate the “why” clearly so teams move forward together.
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Switch comfortably between rapid execution or deep research.
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MVP speed with long‑term product thinking.
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Adapt quickly when requirements shift or constraints tighten. I can make the tough choices, de-risk direction and advise on what to leave out of scope.
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Ship early, learn fast and iterate with real feedback.
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Document rigorously: decisions, rationale, constraints, trade‑offs and future considerations so teams have full context, even when I’m not in the room.
Working with me
Industry Experience
Product Designer
Explorate Scaleup 2024 - Present
B2B enterprise logistics & supply chain SaaS, and freight forwarding
Senior UX/UI Designer
Daelibs Scaleup 2022 ‑ 2024
B2B IoT enterprise workforce guidance & tracking systems.
Most Daelibs work is under NDA. Selected non‑sensitive pieces are shown in portfolio.
Education
Fundamentals & Paradigms of User Experience (UX) Design
Learn UX Design 2025
Fundamentals & Paradigms of User Interface (UI) Design
Learn UI Design 2021
Certificate IV: Web‑Based Technologies (Design & Development)
Ultimo College 2015
Bachelor of Creative Arts & Design (Graphic Design)
Charles Sturt University 2008
Senior Digital, Graphic & UI Designer
Cooper & Westwood Advertisnig Agency 2020 - 2021
B2C, B2B, SaaS, e‑commerce & service
Digital Media & Design Specialist
Digital Camera Warehouse 2014 - 2020
B2C omni-channel retailer serving the photography and videography industries.
Let's work together
I'm located in Gold Coast, Queensland, Australia